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Understanding Latin America’s Music Market: Platforms, Fans, and Growth Opportunities

By Randi Zimmerman, Content Specialist, Symphonic Latin America was one of the fastest-growing recorded music regions in 2024, with revenue up 22.5%. Today, the region continues to shape global pop, hip-hop, dance, streaming culture, and the way music moves across borders. But LATAMโ€™s influence isnโ€™t just about Spanish-language hits reaching bigger audiences.  Artists here areโ€ฆ

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Reactional Music wins โ‚ฌ2.5 million EIC grant to scale gaming โ€œmusic monetisation layerโ€

We’ve writtenย about Stockholm-based Reactional Music a lot before, including a series of partnerships withย industry rightsholders, and a $2m fundraising round. Their premise is a tantalising one: a platform that helps game developers not only add music to their games in a rights-compliant way, but to also make the game โ€˜reactโ€™ to that music in real-time.โ€ฆ

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Understanding Latin America’s Music Market: Platforms, Fans, and Growth Opportunities

By Randi Zimmerman, Content Specialist, Symphonic Latin America was one of the fastest-growing recorded music regions in 2024, with revenue up 22.5%. Today, the region continues to shape global pop, hip-hop, dance, streaming culture, and the way music moves across borders. But LATAMโ€™s influence isnโ€™t just about Spanish-language hits reaching bigger audiences.  Artists here areโ€ฆ

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Canadian government rows back on โ€˜streaming taxโ€™ for DSPs

Global streaming services are cheering after Canadaโ€™s government announced a u-turn for the countryโ€™s levy on the DSPsโ€™ revenues in the country. The levy was part of Canadaโ€™s Online Streaming Act, and was swiftly dubbed โ€˜the streaming taxโ€™ by the services as they fought against giving up 5% of their local revenues to support Canadianโ€ฆ

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Canadaโ€™s levy on global video-streaming services has tripled to 15%

Music-streaming services have been campaigningย hard in the last two years againstย a levy on their Canadian revenues by the country’s telecommunications regulator the CRTC, to fund local content and creators. The DSPs and their industry body DiMA were furious about what they called the ‘streaming tax’, which required them to make a “base contribution” of 5%โ€ฆ

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Mexican corridos music has doubled its stream-share since 2020

Corridos is one of the most traditional music genres, going back through centuries of Mexican storytelling. But itโ€™s now also a thoroughly-modern trend thanks to its streaming growth. A new report from Chartmetric and Duettiย has more details on that, hailing corridos as โ€œthe third fastest-growing genre in the world by superstar growth rateโ€ with almostโ€ฆ

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MORE LATEST GLOBAL news

Understanding Latin America’s Music Market: Platforms, Fans, and Growth Opportunities

By Randi Zimmerman, Content Specialist, Symphonic Latin America was one of the fastest-growing recorded music regions in 2024, with revenue up 22.5%. Today, the region continues to shape global pop, hip-hop, dance, streaming culture, and the way music moves across borders. But LATAMโ€™s influence isnโ€™t just about Spanish-language hits reaching bigger audiences.  Artists here areโ€ฆ

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Sua Mรบsica hails 5m first-week streams forย Ronaldinhoโ€™s Tu Mรบsica label

Hereโ€™s a pop-quiz question to store in your memory banks: how many listeners does retired Brazilian football star Ronaldinho have on Spotify? The answer, right now,ย is 2.4 million. This is thanks toย the recent launch of his Tu Mรบsica label, a partnership with Brazilian streaming service and distributor Sua Mรบsica. The latter has published some statsโ€ฆ

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Hereโ€™s looking at you, Def Jam… Label expands in Casablanca

Universal Music Groupโ€™s global expansion of its Def Jam label continues, following previous launches inย South-East Asia,ย sub-Saharan Africa,ย India,ย Swedenย andย China. Where to next? Of all the markets, in all the towns, in all the world, itโ€™s launched in Casablanca with Def Jam Recordings North Africa. Its focus will be on the wider Maghreb region โ€“ย the western part ofโ€ฆ

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No Music For Genocide calls for Eurovision boycott over Israel

Earlier this week, we reported on an open letterย pushing back on calls for Israel to be kicked out of the Eurovision Song Contest. We predicted (not that riskily, let’s be honest) at the time that โ€œas Eurovision draws nearer, criticism of Israelโ€™s participation, as well as defences of it, will only get louder.โ€ That didnโ€™tโ€ฆ

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PopArabia adds distribution with acquisition of Viral Wave

PopArabia has made its name with publishing and label services across the Middle East and North Africa (MENA) region, but now it is adding distribution too. The company is acquiring label and distributorย Viral Wave, which is based in Egyptโ€™s capital Cairo. Its senior commercial manager Rania Ibrahim will oversee the company in a role asโ€ฆ

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Open letter pushes back on calls to ban Israel from Eurovision

Israelโ€™s participation in the Eurovision Song Contest is one of the hottest music-political potatoes in the world right now, just under a month before the event in Austria. In December, Ireland, Spain, the Netherlands and Sloveniaย pulled out of this yearโ€™s contestย in protest at Israel not being excluded because of the war in Gaza โ€“ย and alsoโ€ฆ

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Korin AI is โ€™trained with African datasets, built by Africansโ€™

The biggest AI-music startups are based in the US, while there are plenty of innovative firms launching out of Europe and Asia. But Africa, too, has an emerging AI ecosystem. Korin AI is a good example. While its website isย currently in a holding patternย ahead of its โ€˜Korin 2.0โ€™ upgrade launch next week, news site OkayAfricaย hasโ€ฆ

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Why infrastructure is the key to Africaโ€™s long-term music success: guest column

Guest column: Music Ally publishes guest columns voicing the opinions of notable authors, or advancing specific perspectives on important issues. These are chosen at the Editorial teamโ€™s discretion, are not paid-for, and do not necessarily reflect Music Ally’s own opinion. You can read our guest column policy here, and the guest column archive here. Thisโ€ฆ

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Report explores โ€˜streaming paradoxโ€™ for artists in five countries

The latest study exploring musiciansโ€™ views on the music-streaming economy comes from the Oxford Internet Institute and researchers at the University of Groningen in the Netherlands. They surveyed 1,200 musicians for a report that deliberately focused its attention beyond the US and UK. Instead, the responses came from artists in the Netherlands, Nigeria, South Korea,โ€ฆ

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Uganda copyright bill aims to improve royalties for musicians

A lot has been written about copyright reform in the US, UK and other big western markets recently โ€“ย largely focused on how these laws should be updated for the AI era. However, elsewhere in the world reform can still mean setting up the basics of protecting the rights of musicians, authors, filmmakers and other creators.โ€ฆ

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Japan creates public performance right for recorded music

The Japanese government has approved anย amendment to the Japanese Copyright Actย regarding music playback in public spaces. Performing artists and record companies will now be paid when their recorded music is played publicly. Previously, only songwriters and composers automatically received royalties. It also means that Japanese performers should now be paid equivalent royalties from abroad โ€“ย becauseโ€ฆ

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South Korean government launches fund for smaller K-Pop firms

The K-Pop sector is dominated by the โ€˜big fourโ€™ companies: Hybe, SM Entertainment, JYP Entertainment and YG Entertainment. However, the South Korean government wants more competition in the market, and its new fund aims to give smaller K-Pop firms a launchpad for growth. The โ€˜Global Leap Forward Supportโ€™ fund will award up to KRW 300mโ€ฆ

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Spotify India enters into โ€œfirst-of-its-kind telco partnershipโ€ with Vi

Viโ€”which was created from the merger of the telecom companies Vodafone India and the Aditya Birla Group conglomerateโ€™s Idea Cellularโ€”has entered into a partnership with Spotify. Through the tie-up, Vi subscribers with either an individual or family plan who have not previously used Spotify, will get three monthsโ€™ complimentary access to the DSPโ€™s Premium Standardโ€ฆ

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Sonu Nigamโ€™s I Believe Your Music will bring other artists under his label

On his birthdayโ€”which falls on 30 Julyโ€”in 2020, Sonu Nigam launched his own label I Believe Music. This year, the veteran Indian film playback and pop singer used another special occasion, Word Music Dayโ€”celebrated on 21 Juneโ€”to start another initiative, I Believe Your Music (IBYM), which is โ€œdesigned to discover, mentor, support, and elevate emergingโ€ฆ

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(Another) AI Roundup: indie artists react to YouTube AI claims; Facebook; ErosMusic Worlds; and Modulate

Weโ€™re being flooded with AI news this week, so for the sake of our sanity, weโ€™ve once again rounded it all up for you to digest in oneย crispy AI nugget: Earlier this month, Google and YouTubeโ€™sย parent company Alphabetย claimed that it has the right to use songs uploaded to YouTubeย to train its Lyria 3 AI-music model.โ€ฆ

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UK-based Virtuoso Music expands into India

UK-based music company Virtuoso Music, which is โ€œdedicated to empowering artists, amplifying creativity and creating experiencesโ€, has announced its expansion into India. Like in the UK, the firm will work with independent artists, songwriters, producers and publishers as well as major labels across the south Asian nation, in the areas of music creation and distribution,โ€ฆ

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