This post is written by Mag Rodriguez, Founder and CEO of EVEN, a direct-to-consumer music infrastructure platform. EVEN has onboarded over 500,000 artists through distribution partnerships with UnitedMasters, Too Lost, […]
Tag: Direct To Fan
Music Marketing in 2026: post-authenticity, clipping content, and fun for fans
At the start of last year we published one of our most popular podcasts of 2025: when we asked Liam James Ward, CEO/co-founder of content strategy studio Something Something to […]
Sandbox: What’s going to give you the marketing edge in 2026?
Actionable takeaways Compiled by Music Ally’s team of marketing experts, these condensed action points are to help you get started and apply them to your own work: Understanding 2025 as […]
ATC Group raises £8.6m as its direct-to-fan services heat up
Independent music company ATC Group has raised £8.6m of new funding through selling shares, and is switching its public listing to the UK’s AIM market. ATC said that it will use the […]
Bandsintown launches artist marketplace as DistroKid debuts ‘Direct’
It’s been a busy 24 hours for direct-to-fan news. Bandsintown has launched a marketplace for the 700,000-plus artists registered on its platform. It gathers services and tools from more than 30 partners […]
How music discovery and fan commitment are inextricably linked
Guest column: Music Ally publishes guest columns which voice the opinions of notable authors that advance specific perspectives on important issues. These are chosen at the Editorial team’s discretion and […]
Behind The Campaign: Black Country, New Road
On the release of their second album (Ants From Up There in 2022), experimental/alternative band Black Country, New Road announced that lead singer and guitarist Isaac Wood was leaving. The […]
Music Glue unveils its new direct-to-fan ticketing stores
Few companies have been at the direct-to-fan game as long as Music Glue. 18 years after its launch, the company has revealed its latest tool for artists selling tickets directly […]
Too Lost Fan Blast: keeping fans engaged and up to date
Fan engagement remains the bedrock of much of the success you’ll build in the music industry. Engagement empowers artists and their teams to harness the potential of their fan bases, […]
Reverb Data’s Andy Blair: “Every artist can choose their own adventure for what works for them, and they can be successful at it”
Andy Blair spent nearly nine years at Universal Music Group as its chief privacy officer, but after he left in July 2024 he launched Reverb Data, a data-focused law firm […]
The tracks of my year: Reverend & The Makers plan to give away a new track every day for a year
The New Year often sees resolutions fade, but British band Reverend & The Makers takes on an ambitious challenge: sharing a new song daily. Fans receive a daily email with an exclusive track and can request alternative versions. The band only asks for spreading the word, making it an innovative and engaging offer.
Tools :: Kazm
It’s 2024 and one thing that will be on many artist’s teams’ minds will be how to effectively develop their artist’s audiences across digital platforms and build community. As we’re […]
