It appears that social media might be moving away from opaque systems that predict user interests, and instead are handing over the reins for users to decide. Platforms like Threads, […]
Tag: Instagram
Posted inNews
Threads now has 500m monthly users (and some new features)
Instagram’s Threads app raced to 100 million users in its first month after launch in July 2023. Now it has 500 million.
Posted inMarketing
Embracing the youth social media bans
Our latest Sandbox explores the under-16 youth social media bans, first introduced by Australia this past December. A growing number of countries have followed suit, with Indonesia, Brazil, and, as […]
Posted inNews
Instagram details the features in its new ‘Plus’ subscription
Instagram has confirmed the details of what people will be getting in the $3.99-a-month Instagram Plus tier.
Posted inSandbox
Sandbox Guide :: Embracing the youth social media bans
Sandbox Guides are for music marketers: explaining new platforms, new strategies, and how to build new audiences. Featuring cutting-edge case studies, expert interviews, benchmark data, and a series of actionable takeaways, […]
Posted inMarketing
How to content batch social media posts
While content creation can be time consuming, it remains to be a key element in any sort of artist campaign in 2026. To this end, social media content batching – […]
Posted inNews
Instagram, Facebook and WhatsApp to get ‘Plus’ subscriptions
Meta has been dabbling in the idea of paid tiers for its key services for a while now, albeit sometimes as a response to regulation rather than a wholehearted push into the […]
Posted inNews
Charli XCX ‘b-sides’ will be Instagram and vinyl-only releases
Update: Dagnabbit! We try not to fall for the ‘looks like an official account but is actually just a fan’ thing, but in this case, we did. The 224-fan ‘@360_brat’ […]
Posted inNews
Next-gen music culture: key shifts, scenes and genres in 2026
We are gearing up for the Music Ally NEXT conference on 18 June in London, and one of its strands will focus on ‘next-gen music culture’.
Posted inMarketing
Instagram Edits launches AI video generation
Instagram Edits has been releasing a steady stream of new features, with one of the latest being AI video generation. Artists using Edits as part of their content creation toolset […]
Posted inNews
AI Roundup: Udio used YouTube music; Meta/Zuckerberg sued for infringement; ElevenLabs raises $500m
The latest filing in the case between Sony Music and generative music AI platform Udio is the latter’s response to Sony, and it contains some pretty meaningful insights. Don’t forget: […]
Posted inNews
Instagram is cracking down even harder on ‘unoriginal content’
For several years now, Instagram has been talking about its desire to boost ‘original’ content in its app, and as part of that drive, to reduce the reach of unoriginal […]
