Sandbox Guides are for music marketers: explaining new platforms, new strategies, and how to build new audiences. Featuring cutting-edge case studies, expert interviews, benchmark data, and a series of actionable takeaways, […]
Tag: Indonesia
TikTok’s licence suspended (then restored) in its second biggest  market
With all the hubbub around TikTok possibly being closed down in the US this year, very few people saw a shutdown in its second biggest market coming. But on Friday […]
Spotify reveals Afrobeats growth in Indonesia, Egypt and more
Every streaming service wants to be associated with the global growth of Afrobeats music. Spotify’s latest effort is ‘Afrobeats: Culture in Motion’ – a section of its news site dedicated to the […]
Spotify celebrated Enhypen with a ‘Maison Enhypen’ pop-up
Spotify’s latest pop-up activation is focused on the new mini-album from K-Pop group Enhypen, which came out last week.
Spotify turns ‘This Is Taylor Swift’ playlist into an IRL event
Spotify has turned its flagship Taylor Swift playlist into an in-real-life experience for fans in south-east Asia. #ThisIsTaylorSwift: A Spotify Playlist Experience touched down in Jakarta and Manila this weekend […]
WMG’s ADA signs more deals to fuel its south-east Asia push
Warner Music Group’s distribution arm ADA is ramping up its business in south-east Asia, including some new deals with key music firms in the region. ADA has extended its existing […]
Country Profile – Indonesia 2024
The world’s fourth most populous country has a fast-growing digital music industry – even if people still don’t like paying for music.
TikTok Music streaming service goes live in Brazil and Indonesia
The speculation about when TikTok will launch its own music-streaming service can end. It’s today! But only in Brazil and Indonesia.
Luminate talks music data: Coldplay, Indonesia, streaming growth and more
Its name may have changed, but research firm Luminate remains one of the music industry’s key sources of data.
Indonesian artist Rich Brian now has 10m Spotify listeners
In our coverage of analytics firm Chartmetric’s ‘trigger cities’ theory, we’ve looked at how some cities and countries can become powerful launchpads for artists.
Why Indonesia’s music market has plenty of potential
Indonesia has a population around 80% the size of the USA but a music industry that is smaller, in revenue terms, than that of New Zealand. However, it has plenty […]
Country Profile – Indonesia 2021
Indonesia is the world’s fourth most populous country and well served for streaming services. So how much potential does it have for the global music business?


