Our pre-Christmas Campaigns of the Year Sandbox is now a yearly institution: Music Ally’s annual selection provides a wealth of information on the release strategies, experiments and explorations that have worked wonders in 2023 – and marketers love it because it’s a pick-up-and-learn resource. There’s so much to be learnt from this extensive list of successes, so in this Sandbox Guide special edition, we’ve invited Music Ally’s team of experts to dissect their favourite campaigns. 


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