We reported last week on Radiohead’s efforts to shut scalpers out of the ticketing for their winter tour. Now one of the band’s key partners has revealed itself. Fan-data and marketing firm Openstage is working with Radiohead on the registration and code-unlocking process for the 20-concert tour.
CEO Rob Sealy revealed the company’s involvement in a LinkedIn post. “They are in full control of the fan experience. They have decided what fan data is being collected,” he wrote. “They will retain control of the fan data. They can see who their real fans are. They will decide which fans get ticket access.”
It’s the latest client-coup for Openstage, which also worked with Bad Bunny on the priority fan-ticketing for his summer residency in Puerto Rico. The company also worked on the presale and fan-ballot for Oasis – the parts that *didn’t* make negative headlines because they worked – and ran the fans-first pre-sale for Lana Del Rey’s Fenway Park concert in Boston last year.
