Blondshell (Sabrina Teitelbaum) released her second album, If You Asked For A Picture, on 2 May 2025, just over two years after her self-titled debut album. She does not like […]
Tag: Behind the Campaign
Behind the Campaign and Behind the Single both give you deep dives into one individual successful campaign, with vital data, and insight from the people who created them. They are published twice per month as part of Sandbox.
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Campaign of the Month: The Stranglers – ‘Golden Brown’
This month, we’re spotlighting The Stranglers, and a campaign that helped their classic track ‘Golden Brown’ enjoy a new lease of life and go 2x platinum – as submitted by […]
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Behind The Single: Jack Garratt – “Higher”
Overview Track: Jack Garratt “Higher”Released: 4 July 2025Label: Cooking Vinyl In 2016, Jack Garratt was hailed as one of the UK’s most promising newcomers. After taking a break from releasing […]
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Behind The Campaign: Bon Iver – SABLE, fABLE
SABLE, fABLE, the fifth studio album by indie folk act Bon Iver (led by Justin Vernon), was released on 11 April and came almost six years after the i,i album. […]
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Behind The Single: Ski Mask The Slump God – “Catch Me Outside 2”
Track: Ski Mask The Slump God “Catch Me Outside 2”Released: 4 July 2025 Label: Victor Victor Worldwide Inc. / Empire Overview “Catch Me Outside 2” marked Ski Mask the Slump God’s […]
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Campaign of the Month: Neton Vega – ‘Mi Vida Mi Muerte’
This month, we’re spotlighting Neton Vega, and the campaign for the release of their album Mi Vida Mi Muerte on Mexican label Josa Records – as submitted by the team […]
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Behind The Campaign: PinkPantheress
British pop/garage act PinkPantheress released Fancy That, her second mixtape, on 9 May 2025. It followed her debut studio album, Heaven Knows, in 2023. Fancy That has nine tracks and […]
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Behind The Campaign: Black Country, New Road
On the release of their second album (Ants From Up There in 2022), experimental/alternative band Black Country, New Road announced that lead singer and guitarist Isaac Wood was leaving. The […]
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Behind The Single: Seafret – “River of Tears”
Track: Seafret “River of Tears”Released: 14 March 2025 Label: Nettwerk Overview: Seafret are an indie/folk duo who released their first album in 2016. In 2020, the track “Atlantis” off their debut […]
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Behind The Campaign: Ezra Collective
Ezra Collective released their third album – Dance, No One’s Watching – in late September 2024. Known primarily as a jazz act, the goal on the new album was to position […]
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Behind The Campaign: Rod Wave
US rapper Rod Wave released Last Lap, his sixth studio album in as many years, in October 2024. According to Wave, this album is the end of the first chapter […]
Posted inCampaigns, News, Sandbox
Campaign of the Month: Black Country, New Road – ‘Forever Howlong’
This month, we’re spotlighting Black Country, New Road and the campaign for the release of their album Forever Howlong, as submitted by the team at Ninja Tune. Campaign target audience […]