It’s perhaps a little frustrating being Johnny Marr: despite being widely recognised as one of the greatest British songwriters, the legacy of his earliest work as guitarist and songwriter in […]
Tag: Soundtracking
Want to buy a slice of the rights to Shrek soundtracks?
If you do, it’s your lucky day – as long as you’ve got $2.3m to spare. Royalty Exchange’s latest auction is a slice of the rights to songs from the Shrek […]
Social network Hornet taps AI Music for adaptive soundtracks
Hornet is a popular social network for gay people, having signed up more than 30 million users. Now it’s doing something interesting with AI music (the technology) and AI Music […]
Sandbox Issue 271: Finding a marketing balance and seeking success on Twitch
Lead: Which Twitch Mix Fits? – Music is essential to the Twitch experience, but Twitch’s formal relationship with music is still a little murky – albeit with the launch of the […]
Film soundtracks are still 80% of music consumption in India
There are lots of exciting green shoots for an independent music scene in India, but music from films continues to be the dominant factor in what people are listening to […]
Sandbox Issue 212: Packaged Goods. Bulking Up The Music Bundle
Lead: the recent spat between Nicki Minaj and Travis Scott over who should have been number 1 in the US is arguably less about ego (although there was some of […]
Spotify for Business creator raises $10.9m
When Soundtrack Your Brand appeared in Sweden a year ago (Bulletin, 20-May-14), there was some confusion over whether its service based around providing Spotify to small businesses for their offices […]
BBC scores recreated with BBC Orchestral Toolkit
TV and digital media producers can now tap in to the BBC’s history of soundtracks, through a new product from Universal Publishing Production Music’s Beeb-branded label. It’s called the BBC […]
Rhapsody has a CEO at last. Well, an interim one…
Ever since Rhapsody launched as a standalone company in 2010 after being a RealNetworks subsidiary, it hasn’t had an official CEO, although Jon Irwin was its figurehead as president until […]
Rustie’s homage to Minecraft is also the campaign for his new album
EDM star Rustie has a new album on the way, and he’s promoting it via an online game which sees fans exploring a blocky landscape of trees, grass and mysterious […]
AKQA takes 20% stake in Tunepics
We have written about Tunepics recently and how it is following in the footsteps of SoundTracking by adding music to static imagery to (potentially) drive music sales. It has now […]
Rhapsody acquires Ex.fm and SoundTracking
You wait around for ages for a digital music company to buy a discovery service and then one comes along and buys two at the same time. Rhapsody has cracked open the war […]

