Music Ally, Author at Music Ally https://musically.com/author/digitalmusically-com/ Analysis, knowledge and skills for the modern global music business Mon, 03 Nov 2025 16:04:34 +0000 en-GB hourly 1 https://musically.com/wp-content/uploads/2024/08/cropped-music-ally-square-favicon-32x32.png Music Ally, Author at Music Ally https://musically.com/author/digitalmusically-com/ 32 32 212918794 The broken beat: Bringing brands and agencies back in step https://musically.com/2025/11/03/the-broken-beat-bringing-brands-and-agencies-back-in-step/ Mon, 03 Nov 2025 13:24:00 +0000 https://musically.com/?p=254910

Guest column: Music Ally publishes guest columns which voice the opinions of notable authors that advance specific perspectives on important issues. These are chosen at the Editorial team’s discretion and are not paid-for. You can explore the guest column archive here.

]]> 254910 Campaign of the Month: The Stranglers – ‘Golden Brown’ https://musically.com/2025/08/29/campaign-of-the-month-the-stranglers-golden-brown/ Fri, 29 Aug 2025 10:25:00 +0000 https://musically.com/?p=248625

Campaign of the Month: Each month we dig into the Music Ally Pro Campaign Database and feature a notable, newly-submitted music campaign. The text below is supplied by a label, distributor, or artist team – and is in that company’s own words.
Want to submit your campaign for consideration? Find out more here!

]]> 248625 Campaign of the Month: Neton Vega – ‘Mi Vida Mi Muerte’ https://musically.com/2025/07/16/campaign-of-the-month-neton-vega-mi-vida-mi-muerte/ Wed, 16 Jul 2025 12:43:58 +0000 https://musically.com/?p=245482

Campaign of the Month: Each month we dig into the Music Ally Pro Campaign Database and feature a notable, newly-submitted music campaign. The text below is supplied by a label, distributor, or artist team – and is in that company’s own words.
Want to submit your campaign for consideration? Find out more here!

]]> 245482 How music discovery and fan commitment are inextricably linked https://musically.com/2025/07/10/how-music-discovery-and-fan-commitment-are-inextricably-linked/ Thu, 10 Jul 2025 06:45:00 +0000 https://musically.com/?p=245094

Guest column: Music Ally publishes guest columns which voice the opinions of notable authors that advance specific perspectives on important issues. These are chosen at the Editorial team’s discretion and are not paid-for. You can explore the guest column archive here.

]]> 245094 “Unimaginable in any other sector” – Impala’s Helen Smith on planned Downtown acquisition https://musically.com/2025/06/25/unimaginable-in-any-other-sector-impalas-helen-smith-on-planned-downtown-acquisition/ Wed, 25 Jun 2025 08:24:50 +0000 https://musically.com/?p=243487

Guest column: Music Ally publishes guest columns which voice the opinions of notable authors that advance specific perspectives on important issues. These are chosen at the Editorial team’s discretion and are not paid-for. You can explore the guest column archive here.

]]> 243487 Five lines of code worth asking for https://musically.com/2025/05/27/five-lines-of-code-worth-asking-for/ Tue, 27 May 2025 07:00:00 +0000 https://musically.com/?p=241438

Guest column: Music Ally publishes guest columns which voice the opinions of notable authors that advance specific perspectives on important issues. These are chosen at the Editorial team’s discretion and are not paid-for. You can explore the guest column archive here.

]]> 241438 Licensing AI music: the industry is focusing on the wrong problem https://musically.com/2025/05/08/licensing-ai-music-the-industry-is-focusing-on-the-wrong-problem/ Thu, 08 May 2025 07:00:00 +0000 https://musically.com/?p=240074

Guest column: Music Ally publishes guest columns which voice the opinions of notable authors that advance specific perspectives on important issues. These are chosen at the Editorial team’s discretion and are not paid-for. You can explore the guest column archive here.

]]> 240074 Campaign of the Month: Tommy Cash – “UNTZ UNTZ” https://musically.com/2024/10/02/campaign-of-the-month-tommy-cash/ Wed, 02 Oct 2024 12:28:38 +0000 https://musically.com/?p=180104

Campaign of the Month: Each month we dig into the Music Ally Pro Campaign Database and feature a notable, newly-submitted music campaign. The text below is supplied by a label, distributor, or artist team – and is in that company’s own words.
Want to submit your campaign for consideration? Find out more here!

]]> 180104 The Salary Transparency Project https://musically.com/2024/08/12/the-salary-transparency-project/ Mon, 12 Aug 2024 07:48:09 +0000 https://musically.com/?p=173880 Last year, we reported on the launch of a UK-based project by Shoobs chief strategy officer and Measure of Music founder Christine Osazuwa and her peers which aimed to bring more transparency to the topic of music industry salaries. The survey has, so far, gathered data from over 500 people. Now, we’re publishing her analysis, along with some selected data. 

You can read our guest post policy here.

]]> 173880 Is the music industry gaslighting artists? https://musically.com/2024/04/17/is-the-music-industry-gaslighting-artists/ Wed, 17 Apr 2024 06:00:00 +0000 https://musically.com/?p=162858 The below is a guest post by Annabella Coldrick, Chief Executive, Music Managers Forum. You can read our guest post policy here.

]]> 162858 Journey to the past – how nostalgia keeps fans engaged https://musically.com/2024/03/18/journey-to-the-past-how-nostalgia-keeps-fans-engaged/ Mon, 18 Mar 2024 10:43:35 +0000 https://musically.com/?p=160496

At Vevo we’ve seen a major shift in the ways music is discovered and consumed – underscoring a symbiotic relationship between music and other forms of video-focused entertainment. And while these themes point towards the future, one has remained in the past: nostalgia. 

The post is from Music Ally.

]]> 160496 Disorder and freedom: the Chinese Gufeng music industry https://musically.com/2024/03/12/disorder-and-freedom-the-chinese-gufeng-music-industry/ Tue, 12 Mar 2024 15:50:50 +0000 https://musically.com/?p=159298 This is a guest post by Su Yi, via Kanjian Music, the Chinese music services company which is Music Ally’s partner for our Music Ally China arm. Su Yi explores a music industry trend inside China that may not yet be well known elsewhere: the Gufeng genre of music which has emerged in recent years, confusing some, and being embraced by others.

]]> 159298 Discover the Future of Music Search: Introducing Harmix’s Groundbreaking AI Service https://musically.com/2024/01/18/discover-the-future-of-music-search-introducing-harmixs-groundbreaking-ai-service/ Thu, 18 Jan 2024 07:00:00 +0000 https://musically.com/?p=154384

Nazar Ponochevnyi's company, Harmix, uses AI for advanced music search, aiding production libraries and publishers. Its unique machine-learning algorithms outperform traditional metadata-based searches, leading to a 30% increase in successful track matches. With five years in the market, recent API integration, and accessibility in over 100 languages, the Ukrainian startup has gained significant traction, including $500,000 in recent funding.

The post is from Music Ally.

]]> 154384 Resetting the Record: The Path to Honorable Data Practices in Music https://musically.com/2023/11/10/resetting-the-record-the-path-to-honorable-data-practices-in-music/ Fri, 10 Nov 2023 20:08:04 +0000 https://musically.com/?p=148881

This post is by Edward Ginis, co-founder and Chief Client Officer of OpenPlay. As the Co-Founder of OpenPlay, a music technology company dedicated to streamlining the flow of music across […]

The post is from Music Ally.

]]> 148881 Deezer’s artist-centric model should be universal with a small ‘u’ (Guest column) https://musically.com/2023/09/27/deezers-artist-centric-model-should-be-universal-with-a-small-u-guest-column/ Wed, 27 Sep 2023 14:00:00 +0000 https://musically.com/?p=145109 This is a guest post written by Martin Mills of Beggars Group, Darius  Van Arman of Secretly Distribution, Stephan Bourdoiseau of Wagram Stories, and Emmanuel de Buretel of Because Music.

]]> 145109